SG Kleinwort Hambros - The Entrepreneurs' Podcast

SG Kleinwort Hambros - The Entrepreneurs' Podcast

The Brief

The Brief

Tell the real stories of entrepreneurship - the challenges, the lessons, the moments that mattered - in a way that inspires and guides the next generation.

Tell the real stories of entrepreneurship - the challenges, the lessons, the moments that mattered - in a way that inspires and guides the next generation.

Still from The Entrepreneurs' Podcast for SG Kleinwort Hambros
Still from The Entrepreneurs' Podcast for SG Kleinwort Hambros

The Approach

The Approach

We featured seven entrepreneurs from diverse sectors and backgrounds, each bringing a genuinely different perspective on what it takes to build and scale a business. Hosted by The Times' Enterprise Editor, the series had built-in credibility and editorial rigour. Our production approach prioritised honest, unvarnished conversation over polished corporate messaging, letting the entrepreneurs speak in their own voices about what actually happened, not what sounded good in hindsight.

We featured seven entrepreneurs from diverse sectors and backgrounds, each bringing a genuinely different perspective on what it takes to build and scale a business. Hosted by The Times' Enterprise Editor, the series had built-in credibility and editorial rigour. Our production approach prioritised honest, unvarnished conversation over polished corporate messaging, letting the entrepreneurs speak in their own voices about what actually happened, not what sounded good in hindsight.

The Results

The Results

The series is a core content asset for SG Kleinwort Hambros' entrepreneurial banking proposition, distributed through their own channels and partner networks. Listener feedback consistently highlights the authenticity of the stories as the series' strongest asset. The podcast has helped position SG Kleinwort Hambros as a bank that genuinely understands the realities of running a business, contributing to measurable increases in engagement from the entrepreneurial segment of their target market.

The series is a core content asset for SG Kleinwort Hambros' entrepreneurial banking proposition, distributed through their own channels and partner networks. Listener feedback consistently highlights the authenticity of the stories as the series' strongest asset. The podcast has helped position SG Kleinwort Hambros as a bank that genuinely understands the realities of running a business, contributing to measurable increases in engagement from the entrepreneurial segment of their target market.

Still from The Entrepreneurs' Podcast for SG Kleinwort Hambros
Still from The Entrepreneurs' Podcast for SG Kleinwort Hambros
Still from The Entrepreneurs' Podcast for SG Kleinwort Hambros