At Malt Films, we specialise in SaaS video production that makes complex products easy to understand and engaging to watch. As a B2B creative agency servicing clients in London, and throughout the UK and the USA, we help SaaS brands bring their stories to life through dynamic, visually striking films. From the very first idea to final delivery, we focus on making your platform relatable and memorable.
Our work goes beyond the typical explainer format. We humanise SaaS messaging by creating videos that connect emotionally with audiences while staying strategically aligned with business goals. Whether you need a product demo, a launch film, or a campaign advert, our company creates content that inspires confidence and drives adoption.
Why Do SaaS Companies Need Videos
Video has quickly become one of the most effective tools for SaaS companies to communicate with clarity, build trust, and engage audiences. With platforms often involving complex features, the right content can simplify ideas in seconds, giving prospects and users a clear reason to act. A well-crafted SaaS product demo shows the value of your platform quickly, while an explainer video helps new audiences understand why it matters.
The benefits extend throughout the customer journey. An onboarding video can reduce churn by guiding users through features with ease, while training content helps teams adopt new systems more quickly. Industry studies consistently show that video boosts conversions, increases retention, and drives higher engagement compared to text alone.
For SaaS brands, video is a reliable medium that turns complex technology into compelling stories, accelerates growth, and ensures customers stay informed and connected.
Types of Companies We Work With
Malt Films partners with a wide range of companies across industry where SaaS plays a vital role. Our experience spans financial services, marketing technology, advertising and media, IT and tech, recruitment and staff engagement, manufacturing, and the public sector. This breadth of experience allows us to adapt our storytelling style to each industry, ensuring that every video remains relevant to the brand and impactful to users.
Our clients include global brands such as Societe Generale, Yahoo, Omnicom, Mobsta, Adylic, Konica Minolta, Hitachi, and the UK Government. Working with both leading enterprises and agile SaaS start-ups, we’ve delivered creative services that balance innovation with professionalism.
We understand the pressures faced by in-house teams and large agencies, and our collaborative approach makes us a reliable video production partner. Whether supporting major campaigns or focused initiatives, we deliver high-quality films that resonate with audiences and strengthen brand positioning.
Styles of SaaS Videos We Create
At Malt Films, we produce a wide range of styles designed to help SaaS industry brands connect with their audiences at every stage of the journey. Our in-house team brings versatility and expertise to ensure each project delivers maximum impact.
Brand and Demo Adverts
Perfect for campaigns, product launches, or homepage intros, a polished SaaS product demo or brand film can immediately showcase your platform’s value and capture attention.
Explainer Videos
An explainer video simplifies complex software into a clear, engaging story, helping users and stakeholders quickly grasp how your company product works and why it matters.
BTS and Testimonial Films
Behind-the-scenes and testimonial videos put people at the centre, humanising SaaS products through authentic stories and real experiences.
Onboarding and Training Videos
An effective onboarding video or training video guides users through features with ease, reducing churn and ensuring smoother adoption for both customers and company staff.
Every style we create is crafted with strategy in mind, ensuring the finished video looks sharp, communicates clearly, and helps build stronger, lasting connections.
Our SaaS Video Production Services
Malt Films is a full-service agency trusted by SaaS companies in London, the UK, USA and beyond. Our services cover every stage of the process from concept development and scripting to production, editing, and even guidance on distribution strategy.
We don’t just create visually striking films; we ensure every video has a clear strategic purpose that aligns with your ambitions. That means aligning the content with business goals, audience needs, and brand tone of voice. By combining creative storytelling with technical precision, we deliver videos that not only look impressive but also drive measurable results.
For SaaS industry companies seeking a partner who understands both creativity and commercial impact, Malt Films provides an end-to-end solution that saves time and maximises value.
Research.
The Idea.
Delivery.
What Makes Malt Films Unique
What sets us apart from other agencies is our ability to humanise complex SaaS messages. We make them digestible, memorable, and emotionally engaging so that your service or product connects on a deeper level with your audience.
Our approach blends entertainment with education, creating content that captures attention while delivering valuable insights. Every project is tailored to the unique tone of voice and brand guidelines of the company we’re working with, ensuring authenticity and consistency.
Operating from London, we combine strategy-led creativity with high production values, resulting in films that are as effective as they are visually compelling. For brands that want to cut through noise and make a lasting impact, Malt Films is the UK agency that delivers.
Why Work With Malt Films?
Choosing Malt Films means working with a company that has a proven track record of delivering high-quality content for some of the world’s most recognised brands. From Societe Generale and Yahoo to Omnicom and the UK Government, we’ve built a portfolio of work that demonstrates credibility, trust, and creativity.
With global reach across London, UK, and USA, our team combines professionalism with a personable approach, ensuring projects run smoothly from start to finish. If you’re looking for a partner in SaaS video production who understands your industry and your goals, we’re here to help.
Contact Us Today
Ready to bring your SaaS platform to life through video? Malt Films offers bespoke services designed to simplify complex products and engage audiences worldwide. As a trusted agency, we help SaaS companies craft compelling content that drives results.
Get in touch today to book a consultation and discover how we can turn your ideas into powerful, memorable films.
