Malt Films - What's Brewing?
Malt Films - What's Brewing?
The Brief
The Brief
Launch Malt's own vodcast - a fresh take on media news and trends, designed for social and built for the scroll.
Launch Malt's own vodcast - a fresh take on media news and trends, designed for social and built for the scroll.
The Approach
The Approach
Hosted by Paddy O'Sullivan, What's Brewing? is deliberately bite-sized with big ideas delivered in short, punchy clips that work natively on LinkedIn, Instagram and Twitter. We shoot, edit, and publish regularly, responding quickly to what's happening in media and beyond. The format is conversational and opinionated without being contrarian for the sake of it, and the production is lean enough that we can maintain consistency without sacrificing quality.
Hosted by Paddy O'Sullivan, What's Brewing? is deliberately bite-sized with big ideas delivered in short, punchy clips that work natively on LinkedIn, Instagram and Twitter. We shoot, edit, and publish regularly, responding quickly to what's happening in media and beyond. The format is conversational and opinionated without being contrarian for the sake of it, and the production is lean enough that we can maintain consistency without sacrificing quality.
The Results
The Results
The show has become a consistent driver of engagement for Malt's social channels, with individual episodes regularly outperforming other content types. It's positioned Paddy, and by extension Malt, as a credible voice in media industry conversations. Client feedback has highlighted the show as a factor in keeping Malt top-of-mind, and several new business conversations have started with a reference to a specific episode.
The show has become a consistent driver of engagement for Malt's social channels, with individual episodes regularly outperforming other content types. It's positioned Paddy, and by extension Malt, as a credible voice in media industry conversations. Client feedback has highlighted the show as a factor in keeping Malt top-of-mind, and several new business conversations have started with a reference to a specific episode.
Our Services
Legal and Compliance
© 2026 Malt Films. All rights reserved.
Our Services
Legal and Compliance
© 2026 Malt Films. All rights reserved.